function start_tooltips() {
	new Tip('tip_reversa_intro', 'campaign presentation video', {effect: 'appear'});
	new Tip('tip_reversa_magazine', 'magazine ad', {effect: 'appear'});
	new Tip('tip_reversa_microsite', 'microsite', {effect: 'appear'});
	new Tip('tip_reversa_bigbox', 'online banner', {effect: 'appear'});
	new Tip('tip_planb_intro', 'campaign presentation video', {effect: 'appear'});
	new Tip('tip_planb_magazine1', 'poster #1', {effect: 'appear'});
	new Tip('tip_planb_magazine2', 'poster #2', {effect: 'appear'});
	new Tip('tip_planb_panties', 'panties', {effect: 'appear'});
	new Tip('tip_planb_microsite', 'microsite', {effect: 'appear'});
	new Tip('tip_reitmans_airport', 'tv - "airport"', {effect: 'appear'});
	new Tip('tip_reitmans_bbq', 'tv - "bbq"', {effect: 'appear'});
	new Tip('tip_reitmans_bus', 'tv - "bus"', {effect: 'appear'});
	new Tip('tip_reitmans_ooh', 'ooh', {effect: 'appear'});
	new Tip('tip_reitmans_microsite', 'microsite', {effect: 'appear'});
	new Tip('tip_panasonic_magazine1', 'magazine #1', {effect: 'appear'});
	new Tip('tip_panasonic_magazine2', 'magazine #2', {effect: 'appear'});
	new Tip('tip_panasonic_magazine3', 'magazine #3', {effect: 'appear'});
	new Tip('tip_globalstar_magazine1', 'magazine #1', {effect: 'appear'});
	new Tip('tip_globalstar_magazine2', 'magazine #2', {effect: 'appear'});
	new Tip('tip_globalstar_magazine3', 'magazine #3', {effect: 'appear'});
	new Tip('globalstar2_div', 'outside our network’s reach is a place that’s just been erased from the face of the earth.', {effect: 'appear'});
}
document.observe('dom:loaded', start_tooltips);